PR and Brand Exposure

Global media coverage through a wide range of channels

Improved Brand Perception

Associate your brand with this inspirational sporting challenge

Quality Content Creation

Sponsors obtain the rights to high quality content created by the team

Corporate Responsibility

Showcase your brand's ethos by supporting the environmental causes.



Sponsoring a team in the Talisker Whisky Atlantic Challenge extends far beyond visibility. It is a unique opportunity to become part of something extraordinary, taking on the unique challenge of crossing an ocean. Partners range from specialist equipment providers to global automobile brands, from local businesses to multinational corporations. All driven by being part of something bigger, the collective draw of rowing an ocean.

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223+ TV Broadcasts

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18M+ Social Reach

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6,341 Articles

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7M Minutes Watched

Meet our amazing Sponsors

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The Trade Desk powers the most sophisticated buyers in advertising technology. Founded by the pioneers of real-time bidding, The Trade Desk has become the fastest growing demand-side platform in the industry by offering agencies, aggregators, and their advertisers best-in-class technology to manage display, social, mobile, and video advertising campaigns.

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Daring methods. Measurable results. We’re an agency delivering positive growth to great brands since 2009. Since the beginning, our philosophy has been Measurably Daring™: to challenge the status quo, to innovate brazenly, and to always be worthy of the trust clients place in us with results they can measure.

Simpson Associates are a successful civil and structural engineering consultancy who offer a personal and professional service, dedicated to providing a positive experience and outstanding designs for our clients.

Family Law in Partnership is an award-winning team of specialist family lawyers, mediators, arbitrators and family consultants. Our aim is to make the family change experience better so our clients can successfully move forward with their lives.

Hi, We’re PLAYGROUND XYZ, a marketing technology company headquartered in Sydney. We think mobile advertising isn’t living up to its potential. Publishers can’t monetise it, advertisers can’t get the right return on ad spend and users hate it.

Fews Marquees are a leading supplier of temporary structures for every kind of event, and are proud to have a strong reputation for service and quality, providing turnkey solutions to a wide range of clientele.


NN Cresswell is a family run business based in the Cotswolds and are a great provider of coaches for private hire, school excursions or day trips.

Flashbay specialize in on-demand manufacturing of custom-branded promotional technology products and have proudly served many tens of thousands of customers worldwide.

Pro Productions Ltd supply the very best of high-end technical systems to the Events and Entertainment industries.From Festivals, Stadiums and Arenas, to Theaters, Exhibitions, Fashion Shows, Nightclubs, Cinema, Film, TV, and Radio, we pride ourselves in offering a diverse range of quality systems to fit every requirement.

Moony’s cook up their very special brand of fried halloumi with a cosmic twist, available at major festivals nationwide.

Dr Vandana Katyal is a certified Specialist Orthodontist based in North Shore (Sydney) suburb of Mosman. She is highly experienced in delivering the latest, most efficient and most comfortable invisible dental orthodontic treatments.

Created by @kpmgaustralia , built on @microsoftau and supported by @commbank@wiisesoftware is clever business management software that helps Australian businesses get the right information at their fingertips and manage their operations, finances and payroll in one.

Gardeners Kitchen have been commercially growing plants for sale to the retail market place across the UK and Ireland. Three generations of family have been committed to growing the highest quality products at competitive prices. For those green fingers out there, they now offer to sell plants direct to the consumer and hobby gardener, visit their website:

Bar Nation feels it is important to support such epic adventures which help raise awareness of and tackle plastic pollution. “Our organization works to eliminate single-use plastics from the festival and live event industry and we are thrilled to have the opportunity to support Jon, Ewan, Ed and James on their journey at the forefront of the global plastic pollution problem” said Nick Ford, Director of Bar Nation.

“The best drinks agency in the world!”, Sweet & Chilli offer a unique range of tailored services to the events, drinks and hospitality industries.

@kingsbridgehq are specialists in insurance for businesses, contractors and freelance professionals. Their goal is to understand you provide a product that perfectly suits your needs.

Vivo Talent Solutions is a boutique recruitment firm with a global audience. As a business, they pride themselves on their customer service, constantly listening to their clients and candidates to deliver outstanding service and innovative recruitment solutions. They specialise in the recruitment of Business Transformation, Digital and Technology staff for companies across the UK.

Our mission is to make ‘great travel bags that make the world a better place.’ 10% of our profits are donated to charities helping to clear plastic from beaches around the world. We are hugely excited to be associated with such an inspiring adventure that is also raising awareness of plastic pollution.

Stephen is an architect operating in Worcestershire and surrounding area, highly experienced in creating amazing spaces. Work typically ranges from home extensions to high end residential properties.

Gale & Co work with individual clients, artists, interior designers, curators and commercial partnerships to provide a bespoke framing and art restoration service.

Scimitar create award winning running apparel, cycling kit & gymwear made from recycled plastic bottles and organic cotton. Their team of garment technologists have worked hard over the past eighteen months to create a technical range of sustainable apparel that was affordable, ethical and comfortable.